Every service we use—whether it’s Netflix, Tata Sky, Swiggy, Zomato, or Dunzo—charges a fee. We willingly pay these fees because we understand that delivering a service involves real costs: technology, transportation, manpower, marketing, and more.
Mutual funds are no different.
When an AMC (Asset Management Company) manages your money, it incurs expenses, and you pay for that service through something called the Total Expense Ratio (TER).
In this article, we break down what TER is, how it is charged, and how you can reduce this cost to maximize your long-term returns.
What Is the Total Expense Ratio (TER)?
The Total Expense Ratio is the fee that a mutual fund charges its investors for managing their money.
It includes:
- Brokerage charges for buying and selling securities
- Custodian and RTA fees
- Salaries of fund managers, analysts, and staff
- Administrative and operational expenses
- Marketing and distribution costs
Many new investors assume mutual funds are free because they never make a direct payment.
In reality, the fee is deducted silently from your investment every single day.
How Much Do You Pay?
Suppose a mutual fund has a TER of 1%.
- If you invest ₹1,00,000, you pay ₹1,000 per year.
- But this is not deducted monthly or yearly.
- Instead, the AMC deducts your fee daily from the fund’s NAV.
Daily Fee Deduction Example
Annual fee = ₹1,000
Daily deduction = 1000 ÷ 365 = ₹2.73 per day
This amount is adjusted into the NAV without you even noticing.
How Does an AMC Deduct the TER?
Let’s assume:
- NAV = ₹10
- Investment = ₹1,00,000
- Units allotted = 10,000
The very next day, suppose the fund grows 1%.
- New NAV (before expenses) = ₹10 → ₹10.10
- Investment value = ₹1,01,000
Now the AMC deducts the daily fee: ₹2.73.
Your new value becomes:
₹1,01,000 – ₹2.73 = ₹1,00,997.27
So the NAV declared is:
100997.27 ÷ 10,000 = ₹10.09973
Key Insights
✔ The NAV you see is after TER deduction
✔ TER is charged irrespective of market performance
✔ You never pay TER from your bank—the fund adjusts it internally
Direct Plan vs Regular Plan — The Real Difference
Every mutual fund comes in two formats:
1. Direct Plan
You buy directly from the AMC.
- No distributor commissions
- Lower TER
- Higher long-term returns
2. Regular Plan
You buy through a distributor/agent.
- Commission is added to TER
- Higher costs
- Lower long-term returns
Analogy
Think of buying ice cream:
- At the factory outlet → cheaper (Direct Plan)
- At a nearby retail store → costlier (Regular Plan)
The product is the same, but the middleman increases the price.
TER Difference Example
From UTI Core Equity Fund snapshot:
- Direct Plan TER: 1.68%
- Regular Plan TER: 2.51%
That 0.83% difference compounds significantly over the years.
Should You Choose Direct or Regular?
Choose Regular Plan if:
- You need personal guidance
- You don’t understand mutual funds
- You want someone to help you pick funds
- You need emotional support during market volatility
You pay extra for expertise, support, and hand-holding.
Choose Direct Plan if:
- You’re learning to invest independently
- You can research funds yourself
- You want the highest long-term returns
Why NAV of Direct and Regular Plans Differ
You will often see that:
- Direct NAV is higher
- Regular NAV is lower
This misleads beginners into thinking regular funds are “cheaper.”
But NAV is not the price you pay.
NAV is the value of each unit.
Higher NAV = higher value
Lower NAV = lower value
The lower NAV in regular plans simply means higher expenses have eaten into returns over time.
How Much Difference Does TER Make?
Try any SIP calculator:
- Enter the same SIP amount
- Same fund
- Same dates
- Compare Direct vs Regular
You’ll notice:
✔ Direct plan always gives better returns
✔ The gap grows dramatically over 10–20 years
✔ The difference can be in lakhs or crores
Final Thoughts
Understanding the Total Expense Ratio is crucial for building long-term wealth.
TER affects your returns every single day, and choosing between Direct and Regular plans can make a massive difference over time.
✔ If you need guidance → choose Regular plans.
✔ If you're confident and learning → choose Direct plans.
Either way, knowing how TER works ensures you make smarter, more informed investment decisions.
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